Tech - Watconsult
We are a part of Dentsu Creative

Our Expertise

Our focus lies in research-driven strategy, innovative design, compelling content creation, and seamless development, ensuring comprehensive solutions

Research & Strategizing

Crafting an overall plan that outlines how a business will use technology & design to meet its goals and objectives

Design (UX/UI)

Through thorough understanding of the users, their goals & pain points. We deliver seamless user experiences with visually appealing, effective & distinguished designs.

Content

We treat content as much as a part of design as the colour palette and images. Hence focus is given to create tailored content, based on the brand and its personality.

Development

While the user facing aspect of products are appealing visually, we have you covered when it comes to backend safety, reliability and creating a robust platform for your product.

Our Process

Agile by nature, we ensure constant process evolution and unwavering delivery excellence

Research

From an Introductory call with the client for information gathering to conducting brand research based on the Google analytics data that helps understand current user behavior on the brand platform.

  • Decode Brief
  • TG Info Gathering
  • Comp Analysis
  • GA Analysis

Define

In this phase we focus on understanding the mindset of different sets of audiences & mapping the user's journey from the first touch point till the point where he completes the journey or re-enters the same cycle.

  • Persona Creation
  • User Journey Mapping

Design

Through thorough understanding of the users, their goals and pain points. We deliver seamless user experiences with visually appealing, effective and distinguished designs.

  • Sitemap
  • Information Architecture
  • Wireframing
  • (UI) Moodboard|Style guide
  • (UI) Page Designing

Content

Content is an integral part of the experience of the user as much as design is. It compliments and supports the experience the user receives off the interaction with the brand or brand asset/platform.

  • Content Audit
  • Defining a Tonality
  • Page Content

Development

While the user facing aspect of products are appealing visually, we have you covered when it comes to backend safety, reliability and creating a robust platform for your product.

  • Project Management & Planning
  • Architecture Planning & Design
  • Testing/UAT
  • Front/Backend Development
  • Deployment on Production

Core Team

These sharp minds blend industry expertise with creative & strategic thinking, fostering innovation

Lionel Quinny
Director of Emerging Tech
Sheroy Mistry
Director of Growth & New Initiatives
Avinash Tiwari
AVP of Technology & Innovation
Shweta Prabhu
Group Head - Art
Ferdinand D'cruz
Vice President- ORM & Analytics
Madhura Ranade
EVP - Business & Branded Content
Sahil Shah
President Digital Experience - Dentsu Creative
Avinash Tiwari
AVP of Technology & Innovation

48

Core Team Size

80

Experience Projects
Completed in 2023

11

Awards Won

Tech Expertise

Drawing upon our deep expertise and innovative strategies, we craft tailored solutions to elevate your digital presence.

Our Work

Here's some of the work that we are proud of

Websites

Truenorth

Truenorth, an private investment firm needed to re-work on their website that helps them showcase their core of being "people first" at the forefront of the user's website experience. For this project, extensive insights were gathered from the brand to understand how we could better project their core philosophy and make it part of the end user's experience on the website.

NIIT USA

NIIT USA has a task for us to update their website not just visually but also help them better structure their website for a smoother and enjoyable user experience. The challenge here was to logically segregate various services and solutions offered by the brand while giving it a neat, clean and appealing design..

Force Gurkha

Force Gurkha underwent a digital transformation from a branding POV. While the brand was working on creating 3D renders for their vehicles, they wanted to also refresh the website from a journey and visual standpoint. We approached this project by learning about their vehicles and the mindset of their users. This led to a multi cohort and stakeholder collaboration.

EPL

EPL, a global packaging company needed to revamp their website. Since it was dated they also wanted to update the sitemap. This involved us getting in touch with 12 HODs from across the globe, to understand the different products/services and take an informed approach to better categorizing the pages/sections of the website.

Bridgestone

While bridgestone has a global mandate for their websites, we were asked to reimagine and redesign their website. Care had to be taken that while we are recreating their website, focus was given to products and disseminating information regarding the same. The challenge here was to solve this by adhering to the globally defined guard rails of the AEW backend system.

Microsites

MINI Sites, MAX Experience.

Microsites are small and momentary but the user's experience doesn't have to be the same. From product launch to a pledge campaign, we have you covered. We make this Easy - Smooth & a Quick turnaround affair.

Experiential Tech

KFC HOWZZAT!!!

Via the KFC app users needed to shout out the most popular word of the season "HOWZZAT!!" as loudly as they could. The higher the decibels the higher their discount on their order.

SBI LifeVerse

We collaborated with SBI Life to create a virtual world in the metaverse. This was a one of its kind implementation. SBI Lifeverse has a 3 year road map from exploring, educating to purchasing experience for the users, this ensures that Engaging/interacting with Financial brands doesn’t need to be boring!!

AR Tech

Dynamic, Interactive, Fun

In addition to websites we push the envelope when it comes to interactive tech AR, VR, Chatbots, etc.

Who Do We Work With?

We partner with clients across industries by crafting and delivering seamless experiences

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How can we help?

Have a project on your mind, or just curious about how we do things? We're all ears. Reach out and let's have a chat!

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OFFICE LOCATION

Mumbai

Devchand House, 6th Floor,
Shivsagar Estate,
C Block, Dr. Annie Besant Road,

Worli

Mumbai, Maharashtra

400 018

Haryana

2nd & 3rd Floor,
AIHP Horizon, 445 Udyog Vihar Phase V,
Sector 19,

Gurugram, Haryana

122008

Bengaluru

1st Floor, Alyssa No 23,
Richmond Road, Richmond Town,

Bengaluru, Karnataka

560025

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